Pure Gold Jewellers -Forever Beautiful

Founded in 1989 by Mr. Firoz Merchant, Pure Gold Jewellers has established itself as a prominent leader in the gold and diamond jewelry market in the UAE and beyond. 

Initially focusing on the Dubai jewelry market, the company has since expanded globally, driven by its commitment to quality, continuous innovation, and customer satisfaction.

Pure Gold Jewellers offers an extensive range of luxury jewelry products including rings, earrings, necklaces, pendants, bracelets, and bangles crafted in high-quality gold and encrusted with diamonds and other precious stones. Each piece showcases the brand's dedication to elegance and craftsmanship.

The company prides itself on being a customer-centric brand that not only aims to meet but exceed customer expectations through exceptional service and product offerings. This ethos is reflected in their comprehensive services which include both in-store and online shopping options across a widespread retail network that spans across Dubai, Abu Dhabi, and other international locations.

As a forward-thinking enterprise, Pure Gold Jewellers continuously explores new avenues to enhance the customer experience and expand its market reach. This approach has helped solidify its status as a trusted name in luxury jewelry, appealing to a diverse clientele seeking quality and exclusivity.

With a vision to serve timeless elegance and luxury, Pure Gold Jewellers remains dedicated to its mission of providing jewelry that customers can fall in love with, making every purchase a memorable one. The company's headquarters are located at the 39th Floor, HDS Business Centre, Cluster M, Jumeirah Lake Towers, Dubai, UAE.