We’re looking for a Marketing Manager with proven experience in the jewellery industry to lead brand, retail, and digital marketing initiatives for our Mumbai operations. You will own the marketing strategy and execution to drive brand visibility, customer acquisition, and sales.
1. Develop and execute 360° marketing plans across retail, digital, and BTL activities
2. Plan and manage campaigns for product launches, festive seasons, and bridal collections
3. Lead performance marketing, social media, influencer collaborations, and content strategy
4. Coordinate photoshoots, lookbooks, and visual merchandising with design and sales teams
5. Manage agency/vendor relationships and negotiate budgets to maximize ROI
6. Analyze campaign performance and market trends; present actionable insights
7. Oversee CRM, loyalty programs, and customer engagement initiatives
8. Support store events, trunk shows, and partnerships
1. 4–7 years of marketing experience, with at least 2–3 years in jewellery (fine or fashion) or luxury retail
2. Strong understanding of jewellery customer segments, seasons, and pricing/positioning
3. Hands-on experience with Meta/Google ads, SEO/SEM, email/WhatsApp marketing, and social content
4. Confident with analytics tools and reporting (Google Analytics, Meta, CRM dashboards)
5. Excellent communication, copywriting sense, and eye for design/visuals
6. Bachelor’s degree in Marketing, Communications, or related field; MBA is a plus
