Jewelry Brands

Top 10 Online Jewelry Stores in the US 2023

The Mintly Team

The Mintly Team

March 03, 2023

Shopping for jewelry can be a daunting task, but it doesn’t have to be. With the rise of online shopping, there are now plenty of trusted online jewelry stores within the US that offer quality jewelry at great prices. Whether you’re looking for a gift for someone special or simply want to treat yourself, these top 10 online jewelry stores have something for everyone. Shopping with them is safe and convenient, and they all provide excellent customer service.

From diamonds to pearls, precious metals to semi-precious stones, we’ve rounded up the top 10 online jewelry stores with stunning pieces at unbeatable prices! Shop now and find amazing pieces that you’ll love. These are the best picks based on our research about the designs and brand reputation score in the market.

1.James Allen

The Brand is a top online jewelry store that specializes in engagement rings, wedding bands, and fine jewelry. Since launching in 2006, the company has enjoyed a reputation for excellence throughout the world. Whether you’re shopping for an exquisite diamond ring or a timeless gold necklace, James Allen has something for everyoneJames Allen offers a great selection of both classic and contemporary jewelry, making them one of the premier online jewelry stores in the US.

Their website is easy to navigate with clearly displayed pieces and detailed product information that make it simple to pick out the perfect piece. They offer free lifetime warranty on their diamonds, along with free shipping, free engraving, and 30 day returns. They even have an augmented reality feature that allows you to preview what your jewelry will look like on your hand before you buy it!

James Allen On How To Buy An Engagement Ring

Using HD Viewing Technology

At James Allen, customers can browse through thousands of unique pieces from the comfort of their own homes. The retailer offers an extensive selection of diamonds with varying cuts, shapes and sizes as well as loose stones so you can create your own custom designs. With its user-friendly website and interactive 360° HD viewing technology, customers can take virtual tours of every item and view exact measurements to ensure perfect sizing.

To help consumers make informed decisions about their purchases, James Allen also provides detailed descriptions on each product page including quality ratings and origin information. Zoom in to get a closer look and be sure you don’t miss a single detail. In addition, shoppers who purchase through James Allen have the opportunity to choose their diamond or gemstone up close.

Whether you are looking for the perfect engagement ring, a special celebration gift, or something just because, James Allen has something to suit every style and occasion. Their vast selection of jewelry is sure to make them one of your top contenders when shopping for jewelry online. James Allen is one of the best online jewelry stores in the country. You can place an order, try it at their local stores. This helps to ensure that only the most beautiful and highest quality products are coming straight to your door step. You can get the financing options when you buy with James Allen.

2. Blue Nile

With an inventory of well over 200,000 GIA Certified diamonds and a wide array of exquisitely crafted designer jewelry, Blue Nile is one of the top online jewelry stores in the US. Their diamond selection is particularly impressive and customers can view detailed information on each stone before making their purchase. Additionally, they offer an easy 30-day return policy and free shipping to ensure a pleasant shopping experience.

With an in-house jeweler to inspect each piece before it is shipped, customers can be sure that all jewelry from Blue Nile is of the highest quality. They also use ethically sourced materials and conflict-free diamonds to ensure their customers are only receiving the best. They offer a wide selection of styles, from traditional bridal sets to multi-stone fashion pieces, making them an ideal source for savvy shoppers looking for affordable and beautiful jewelry.

Blue Nile also has some of the most competitive pricing on the market due to their relationship with diamond suppliers. They are able to purchase stones at discounted prices which they pass off to their customers in form of bargains. The company also offers its own payment plans so shoppers can spread out a purchase over several months without incurring any interest charges. In addition, customers can request an appraisal for their jewelry piece at no additional cost and can always count on free insured shipping on all purchases.

3. Michael Hill Jewelers

Michael Hill Jewelers is another excellent online jewelry store based in the US. They offer traditional and contemporary pieces, which are perfect for any occasion. The company’s collections include engagement rings, watches, necklaces, earrings and more made with the highest quality materials. Whether you’re buying a gift or getting something special for yourself, you can trust that Michael Hill has what you need to bring your styling to the next level.

Michael Hill International reports positive sales trends - Jeweller Magazine: Jewellery News and Trends

In addition to their massive selection of designs and styles, Michael Hill also offers excellent customer service. They offer a satisfaction guarantee, five-year warranty and free shipping on orders over $50 US dollars. The company also keeps their website updated with the hottest trend jewelry choices,and you can find exclusive collections in the menu section. This allows customers to stay up to date with all of the latest jewelry pieces out there.

Additionally, Michael Hill accepts a wide range of payment methods, such as Paypal and Stripe. Their helpful website also allows you to search for jewelry by size, shape, style or collections to make it easier for customers to get the perfect piece. To top it off their customer service team is always available and willing to assist with any queries that may arise.

4. Whiteflash Diamonds & Jewelry Inc.

Whiteflash Diamonds & Jewelry Inc. is one of the most reputable online jewelry stores in the US, offering pieces made from stunning materials and crafted with technical expertise. It provides customers with access to some of the finest designer collections and custom engagement rings for any budget.

Plus, their exclusive A Cut Above diamonds are among the finest in the world boasting a beautiful cut and excellent quality. From classic diamond bracelets to expressive gemstone earrings to stylish men’s wedding bands, Whiteflash has you covered!

Whiteflash is known for its commitment to excellent customer service and providing financing options, complimentary lifetime refining, and a trade-in program. They also offer free fully insured shipping with orders over $100, which can be tracked every step of the way through their delivery system. Furthermore, they support eco-friendly gold and non-conflict diamonds.

All jewelry pieces come packaged in an elegant branded case with a certificate of authenticity and unique laser inscription number. Everything at Whiteflash is made to last and sure to become part of your treasured heirlooms.

5. Tara Fine Jewelry Company Inc.

Tara Fine Jewelry Company Inc. is a premier online jewelry store that offers a variety of luxurious and stylish pieces for customers to choose from. From diamond necklaces, earrings, bracelets and rings for special occasions such as engagements and anniversaries to everyday wear, the company has something for everyone. With over 30 years in business, Tara Fine Jewelry Company Inc. has become known as one of the leading online jewelry stores in the industry due to their commitment to customer service and quality crafted pieces.

The company offers both traditional designs as well as contemporary looks, giving customers a diverse catalog of products to choose from. Each item is carefully inspected by their team of expert jewelers before it ever leaves their shop, ensuring only top-of-the-line products are delivered right to your door. The knowledgeable staff at Tara Fine Jewelry Company Inc.

6. Overstock

Overstock is a major player in the world of e-commerce that specializes in discounted designer jewelry both for women and men. From traditional styles to trendier items like crystal earrings or stainless steel pendants, you’ll be able to find many beautiful pieces at reasonable prices here.

Online jewelry stores have become increasingly popular in the last few years, giving shoppers more options when it comes to buying beautiful, timeless jewelry pieces. One of the leaders in this field is Overstock, a leading online retailer that specializes in selling both new and vintage jewelry from around the world.

At Overstock, customers can find an array of unique and stylish items such as rings, necklaces, pendants and earrings to name a few. They also offer a wide range of metals like gold, silver and platinum with various types of stones including diamonds or semi-precious gems. Furthermore, they have a highly sophisticated search engine which allows customers to easily navigate their selection according to specific criteria such as style, price range or even gemstone type.

7. 77Diamonds

77diamonds is an online jewelry store offering a unique selection of fine jewelry at competitive prices. Their vast selection of exquisite pieces include everything from necklaces to engagement rings, earrings to bracelets, and watches to wedding bands. Not only do they offer a wide range of styles but also the highest quality diamonds certified by the Gemological Institute of America (GIA).

77 Diamonds London Showroom Sample Sale - 9th December 2022 | LDNFASHION

77diamonds is every woman’s dream come true – they are committed to helping brides plan their perfect day while staying within budget by providing stunning yet affordable selection of fine diamond jewelry without compromising on quality! With excellent rates on loose diamonds too this makes them one stop shop for all your bling needs !

Their team is dedicated to providing customers with a personalized shopping experience, whether they’re looking for something special or custom-made. Customers can browse through their extensive collection or take advantage of 77diamonds’ free one-on-one consultations with their expert advisors who will help them find exactly what they’re looking for. With 77diamonds, customers are sure to find the perfect piece for any occasion at unbeatable prices.

8. Stauer Jewelers

The Brand specializes in creating unique works of art which combine traditional materials like diamonds, gems and gold with modern aesthetics to create some truly special designs that are perfect for any occasion – Whether you are looking for an engagement ring or just a gorgeous pair of earrings your search ends here!

Stauer Jewelers is an online jewelry store that offers a variety of beautiful and unique luxury pieces. From timeless classic designs to modern statement pieces, Stauer Jewelers has the perfect piece of jewelry to suit any style or occasion. Their wide selection of jewelry comes in all kinds of shapes, sizes, colors and materials – making it easy for customers to find something that truly stands out. Plus, their prices are highly competitive when compared to other popular online jewelry stores.

In addition to selling quality pieces at affordable prices, Stauer Jewelers also provides excellent customer service. They offer free shipping on orders over $75 as well as a 30-day money back guarantee so customers can shop with confidence knowing they can return any item if they’re not completely satisfied.

9. Zales

Since its founding in 1924, Zales has become an industry leader in fine jewelry. They have an extensive selection of classic and modern pieces that customers can explore through their online store. With free shipping on orders over $99, hassle-free returns, and extraordinary customer service options available 24/7, shopping at Zales’ online Jewelry store is a pleasant experience every time. From diamond rings and pendants to necklaces and earrings, you’ll find the perfect piece of jewelry with ease when you shop at Zales.

Zales offers you a variety of unique and stylish engagement rings to express your love. The selection includes classic solitaire styles, three-stone designs, vintage-inspired pieces and more in a range of traditional and contemporary metals.

Zales is committed to finding the most beautiful and ethically sourced diamonds and gems. Each diamond carefully for quality, natural beauty and durability are checked so you can feel confident when you select your dearest piece. No matter what design or material you choose, Zales is dedicated to providing the best-value rings and services in the industry. is the premier online destination for jewelry shoppers who are looking to find the perfect piece of jewelry at an exceptional price. Since its inception, has been dedicated to providing customers with access to a large selection of high-quality diamonds and fine jewelry, as well as unbeatable customer service. With their commitment to excellence, it’s no surprise that has become one of the most popular online stores for jewelry shoppers around the world.

At, customers can shop a wide variety of diamond rings and other fine pieces crafted from gold and silver, all accompanied by an independent grading report from renowned labs like GIA or IGI.

The tremendous variety in their inventory allows shoppers to choose from dozens of styles and colors without ever leaving home. All purchases come with a 30-day satisfaction guarantee so that customers can feel confident in their purchase decisions knowing that if they’re not happy with the product, it will be replaced or refunded quickly and without hassle.

Jobs at  Online Jewelry Stores

As the world of retail moves from brick-and-mortar stores to online shops, so too do the job opportunities. Working at an online jewelry store offers unique benefits for those looking for employment in this industry. Online jewelry stores often provide exciting and creative jobs with a variety of tasks and responsibilities that can be performed from home or in an office setting.

Working at an online jewelry store can involve a wide range of duties, including customer service, inventory management, product sourcing and marketing. Employees must be knowledgeable about the products they are selling and have excellent communication skills to effectively serve customers both on the phone and through email inquiries. Creativity is essential as well, as online jewelers need to develop social media campaigns and web content that will engage their customers while also creating brand awareness.

Frequently hired Skills in a Online Jewelry Store

  1. Back Office Executives
  2. Inventory Management Executives
  3. B2B Inside Sales
  4. Digital Marketing Executives
  5. Customer  Relationship Manager
  6. Jewelry  Designers (Manual and CAD)
  7. Product Development Executives
  8. Merchandisers
  9. Production Manager
  10. E-Commerce Executives

Final Thoughts

In conclusion, this article has highlighted the top 10 online jewelry stores in the US for 2023. Each one offers something unique and provides a wide variety of products to meet everyone’s individual needs. Whether looking for an engagement ring, a necklace, or just a simple pair of earrings, there is something for everyone on these sites. Additionally, each one provides quality products at competitive prices along with excellent customer service so that customers can have a positive shopping experience.

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