Digital Marketing Executive

We are looking for a highly-creative Digital Marketing Executive for our Mumbai region with 2 years of Experience in any industry.

Job Description:

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos, and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools, and applications
• Developing new social media strategies and campaigns
• Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising
• Keeping track of data and analyzing the performance of social media campaigns
• Collaborating with colleagues from across marketing departments to ensure branding is consistent.

Requirements:

• Bachelor’s degree in marketing or relevant field.
• A minimum of 2 years experience in a digital marketing or branding position.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.

Interview Process:

HR Interview

Face - Face technical round