Digital marketing and Marketing merchandiser

Job Description-

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Analyzing sales figures, customers reactions and market trends to anticipate product needs. 
• Collaborating with buyers, suppliers, distributors and analysts to negotiate prices, quantities and time-scales.
• Maximise customer interest and sales levels by displaying products appropriately
• Produce layout plans for stores and maintain store shelves and inventory
• Forecast profits/sales and plan budgets
• Monitor stock movement and consider markdowns, promotions, price changes, clear outs etc

Skills-

• Data Analysis.
• Content Creation.
• Communication skills
• Social Media
• Handling information.
• Transacting.
• Problem solving
• Strong numerical and analytical skills.
• Commercial awareness.
• Teamworking skills