Social Media Marketing Specialist

We are looking for a Digital marketing Specialist who would be responsible for generating conversions and building the brand’s digital persona and have ROI and KPI based strategies 

Responsibilities:

• Plan and execute social marketing activities including, majorly Instagram (original content + collaborations), emails, content marketing and advertising campaigns. 
• Run high performance adverts that bring conversions. 
• Build social media presence that generates leads for sales. 
• Work on building and conserving collaborations with content creators. 
• Understanding of handling D2C brand ROI based campaigns and content. 
• Measure KPIs. 
• The candidate will be responsible for growth of the brand and deployment and delivery of paid campaigns in an efficient and sustainable manner. 
• Oversee and ensure that the brand’s social media handles are aligned with the intended digital presence of the brand. 
• Stay up to date with the latest tools, industry practices and insights that further build the brand. 
• Provide timely analytical reporting of campaigns. 

Requirements: 

• Must have 1-3 years of experience in digital marketing sphere. 
• Experience with D2C e-commerce fashion brand. 
• High energy driven, self starter human who sees themselves at a senior position within 2-3 years.
• Good knowledge of SEO/SEM, web analytics tools for data tracking and growth predictions. 
• Familiarity with content curation and colour theory. 
• Experience with social media, email marketing, Google Ad words. 
• Willing to learn and grow with the brand.